The Right Mindset

If you’re starting out as a complete newbie in online sales, at some point you might become frustrated, so to compensate you need to have a positive attitude. It’s so important to believe in yourself and have faith that you too can learn the skills necessary to do this. It’s key, that you need to be in the learning mindset to succeed. Even though you might be using a turnkey eCommerce website there will still be things to learn. Do not listen to those who try and put you down or tell you that what your trying to do won’t work or there is too much competition.

Patience is Key

Although building a website is relatively quick and using a turnkey eCommerce website is even quicker, the process of gaining traffic to it takes time and is a consistent effort. Don’t expect to be flooded with visitors the day after you have your website up or for it to rank Number 1 on Google for your chosen products within a week. Getting your eCommerce website ranked well in the search engines takes work and patience, but the rewards can last for years.

Perfection is not Necessary

Don’t waste your time fussing over the ‘little things’ and making sure everything is perfect before you begin promoting your eCommerce website! The things you should be spending time on is getting traffic to your website – without traffic, NOTHING ELSE MATTERS. So there’s a tiny spelling mistake, a product photo isn’t the best, a product you sell is out of stock with the suppliers - all that is irrelevant unless you have people visiting your website!

Consistency, Consistency, Consistency

When your eCommerce website is up and running, it needs consistent TLC to be strong and healthy. You need to do your keyword research and get busy link building one way or the other to get your website ranked and traffic coming in. Start chatting in forums related to your products, start creating a buzz around your new website and probably the most important item is to constantly add fresh content to your website like writing reviews on products. Doing this takes time but it slowly starts adding up and you will see traffic coming to your website in Google Analytics and then before you know it sales will start coming in.

Going to the Next Level

Once your eCommerce website has some good traffic and your getting regular sales, there are really only a few things you need to do to take it to the next level:
1) Get More Traffic
2) Improve your conversion rate
3) Increase your product range
4) Keep adding content
You can use the money you are making from your eCommerce website to plough it back into making all of the above happen.

Conclusion

Hopefully this gives you some idea of what you need to do to be successful with an eCommerce website. Remember, nothing happens without action and that’s the real “secret” – make sure you are busy doing the right things that matter. If you’re ready to get started, checkout our professionally designed eCommerce websites and go for it!

Persuasive and interesting copy (the text on the page) is a key component to making your website stand out. Clear and compelling product descriptions, special offers and romantic stories about how products will positively impact your customers lives are what turn visitors into customers.

If you're at all interested in search engine traffic, you have to start with generating content for your website, and written content is the fastest and easiest to spread option.

Copy writing can be intimidating at first, but rest assured that anyone can become an effective copywriter with the right information and lots of practice. Below, we've assembled some of our favorite resources that are sure to give you a head start over competitors who don't understand the power of copy.

Where do I start?

Copywriting 101: Write The Way You Speak
This article boils down to writing interesting copy. Seems obvious, but it can be hard to remember and hold yourself accountable.

Copywriting 101:An Introduction to Effective Copy
This is a ten article series that will turn any copywriting novice into an effective salesperson.

Make Your Words Sell
A 250 page FREE ebook that will take your understanding of persuasion through writing to the next level. Learn how to identify your primary audience and target them with your writing.

Why did you read this article?
Probably, because the headline caught your attention.

Did you know that on average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest? If you want to make sure people read your new persuasive copy, you'll need some killer headlines to get their attention. Check this out: How to write magnetic headlines

Don't underestimate the importance of persuasive copy, it's your most effective sales tool on your website. We recommend spending at least twice as much time on crafting the copy as tweaking the design. This will give you a huge leg up on your competition.

Log into your ShopManager today and start optimizing your copy for sales!

Are you a small to medium sized business that needs your own eCommerce website? Do you need to get up and running quickly? Do you want Web 2.0 features?

This is where a TurnkeyShop comes into play. A TurnkeyShop is a complete, ready-to-run eCommerce website. This means you can setup an online e-tail business instantly from day one. TurnkeyShop makes this possible by reducing your time and effort to start your own online store down to minutes.

Benefits of using a TurnkeyShop

Some of the benefits of using TurnkeyShop consist of lower upfront costs, painless upgrades and scalability. Similar custom e-commerce sites can easily cost more that $10,000+ just to build. Using a TurnkeyShop will lower that upfront cost and spread it out over time while you start doing business right away. We manage all updates and upgrades so you can focus on adding value to your business like customer service, marketing, promotion and building repeat customers! In other words, the things that matter most and make you money. No need to worry if your business grows since your shop will scale to your customer demand. This really is the way to start your own online business for a low cost.

Easy to Maintain

Every TurnkeyShop comes with a ShopManager to easily maintain your eCommerce website, which you can use to manage your website and order fulfillment from anywhere. Manage your products, payment methods, tax rates, shipping rates, orders and more right from the ShopManager.

Engaging Features

Every TurnkeyShop has a built in Blog.  Keep customer's up to date about new products, specials, sales or education about certain products. It's up to you whether you want to use this feature but remember that fresh content is a powerful marketing technique. There are also all the major social networks and  features included so your customer's can share their favorite products with their friends, family or groups.

If you still want more information about a TurnkeyShop then check out the Product Tour or Pricing Plans. Or if you're ready to get started and want to build your eCommerce website now, go to the ShopBuilder.

Here are few TurnkeyShop features:

• Easy to use admin interface
• Optimized for search engines
• Customizable
• Low maintenance
• Low cost

The instant setup makes it easy to try it out. Or visit our Product Tour for more details.