How do you increase sales in your shop?
May 11th, 2010
Start with the copy.
Persuasive and interesting copy (the text on the page) is a key component to making your website stand out. Clear and compelling product descriptions, special offers and romantic stories about how products will positively impact your customers lives are what turn visitors into customers.
If you’re at all interested in search engine traffic, you have to start with generating content for your website, and written content is the fastest and easiest to spread option.
Copy writing can be intimidating at first, but rest assured that anyone can become an effective copywriter with the right information and lots of practice. Below, we’ve assembled some of our favorite resources that are sure to give you a head start over competitors who don’t understand the power of copy.
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Why build a TurnkeyShop?
April 14th, 2010
Online shopping has exploded in the last few years and a recent forecast by Forrester Research points double-digit growth for online retail sales. “US online retail will grow at a 10 percent compound annual growth rate (CAGR) over the next five years to reach nearly $249 billion by 2014. Online retail within the largest European Union nations in Western Europe will grow at an 11 percent CAGR over the same period, hitting €114 billion by 2014.”
Are you interested in profiting from this trend by opening your own eCommerce store?
This is where a TurnkeyShop comes into play. A TurnkeyShop is a complete, ready-to-run niche eCommerce website. This means you can start an online retail business instantly, filled with in-stock products and ready to take orders from day one. This allows you to leapfrog the process of finding products to sell and building a website, which can take months and cost thousands of dollars. The most valuable effort in running an online business is building traffic, promoting your best products and generating repeat orders from customers, so why not start there on day one? TurnkeyShop makes this possible by reducing your time and effort to start your store down to almost nothing.
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What is a TurnkeyShop?
April 12th, 2010
Have you purchased products online? If you have, you’ve probably also wondered who owns the website you’re buying from. The answer varies, from large companies with huge warehouses, to individuals working from their home. In many cases, it would be hard to tell the difference just by using the site and ordering a few products.
That’s because so much about running an eCommerce store can be outsourced. The larger companies are happy to drop ship products to your customers, because they know smaller companies and individuals can be better at marketing and customer service than they are.
A TurnkeyShop is a turnkey online business that you can own. With TurnkeyShop’s website builder, you can build a complete, ready-to-run niche e-commerce website in minutes and have it populated with ready-to-ship quality products instantly. Orders are filled by a dropshipper, who sends the ordered products directly to the customer, so you don’t need to warehouse inventory or worry about shipping. No need to worry about patches or upgrades to the core software of your shop either since it’s included in the service. Read the rest of this entry »